The Digital Retailing undergraduate degree program at the University of North Texas is unique among universities in  the U.S.  It keeps pace with the constantly changing digital and eCommerce landscape and prepares students with a strong foundation to embark on careers working in digital, brick-and-mortar and supporting web technology companies.

Typical roles our graduates are prepared for include:

    • eCommerce Manager
    • eCommerce Merchandiser
    • Website Analytics Specialist
    • Usability Specialist
    • SEO Specialist
    • Digital Marketing Manager
    • Web Content Manager
    • Social Media Manager

Courses our Digital Retailing students take include:

    • Introduction to Digital Retailing
    • Digital Authoring and Publishing Tools
    • Consumer Engagement in Digital Channels
    • Digital Retailing Strategies
    • Digital Retail Analytics
    • Virtual Merchandising

To learn about all six degree and certificate programs offered by the Department of Merchandising and Digital Retailing, click here.

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