Four Digital Retailing and Merchandising majors applied in 2020 and were accepted under the Global Digital Retailing Research center, with Dr. Judith Forney, Dr. Dee Knight and Linda Mihalick serving as their faculty mentors. The 2020-2021 Global Digital Retailing Research Center Undergraduate Research Fellows are Mei May Chen, Kaitlyn, Sifford, Marissa Lynch and Alisa Torrence. The team is focusing their research on Modes of Digital Engagement in the Path to Purchase. During this pandemic year, all of their work, research and mentoring are occurred virtually.
Three Digital Retailing majors applied in 2019 and were accepted under the Global Digital Retailing Research center, with Dr. Judith Forney and Linda Mihalick serving as their faculty mentors. The 2019-2020 Global Digital Retailing Research Center Undergraduate Research Fellows are My Nguyen, Rina Alshear and Molly Scafidi.