Leveraging AI & Strategy to Build the Future of Fashion Tech

Taylar Gomez is the founder and CEO of SYFT, a fashion tech startup revolutionizing how Gen Z discovers trends and shops online. With a deep background in retail consulting and tech startups, Taylar has positioned SYFT as a leader in AI-driven trend forecasting, helping brands stay ahead in the fast-paced world of social commerce.

Under her leadership, SYFT has built a proprietary system that analyzes fashion micro-trends and integrates them into a seamless shopping experience. Taylar has worked closely with industry experts, retail executives, and digital content creators to bridge the gap between traditional merchandising and TikTok-driven consumer behavior.

Beyond her work with SYFT, Taylar is passionate about empowering students and young professionals through mentorship, internships, and hands-on learning experiences. She has guest lectured at UNT and partnered with universities to drive innovation in digital retailing.

Taylar’s insights on Gen Z shopping habits, AI in retail, and social media’s influence on consumer behavior make her a sought-after speaker in the industry. Through SYFT, she continues to shape the future of e-commerce, making trend discovery more personalized and accessible than ever before.